Ad Campaign // Nick LaVecchia for Urban Outfitters
Inspiring a community of athletic advocates without walls.
Urban Outfitters: Without Walls
To meet the needs of an ever-growing active trend, Urban Outfitters teamed up with young and classic brands alike to create a well-curated mix of fun and functional pieces for an active lifestyle.
Looking to inspire those ready to train for endless sets with beach workouts and sun–kissed yoga sessions, Nick followed friends/pro surfers for a day at San Onofre beach. With his unique documentary style, Nick goes beyond your standard lifestyle shoot and effortlessly transports you to spontaneous beach hangouts and sunset swells.
Project Overview:
Project Type: Ad Campaign
RXR Photographer: Nick LaVecchia
Scope: Digital
